The Death of Creative Power in Sonnet 73 Essay - 1072 Words

The Death of Creative Power in Sonnet 73nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; Most of the 127 sonnets Shakespeare wrote to one of his close male friends are united by the theme of the overwhelming, destructive power of time, and the counterbalancing power of love and poetry to create and preserve beauty. Sonnet 73 is no different, but it does present an intriguing twist on this theme. Most of these sonnets address the youth and beauty of his male friend, as well as poetrys power to immortalize them, but number 73 addresses the authors own mortality and the friends love for him. Also, subtly woven into this turning inward is a lament that the creative vitality represented by the poems themselves is fading†¦show more content†¦. ./ When yellow leaves, or none, or few, do hang/ Upon those boughs which shake against the cold (1-3). This is a straightforward complaint that, like autumn, the poet is moving gradually into old age, with the winter of death right around the corner. But Shakespeares description of the tree limbs in their bare autumn dress is ke y to the whole poem. He calls them Bare ruined choirs, where late the sweet birds sang. The barren tree branches are the choir, or the place where the choir sang. But the sweet birds are no longer there. Given that the entire sequence of poems is a sequence of songs, Shakespeares lament can be seen as a lament that the songs themselves, the poems, will cease. He was one of the sweet birds, or his poems were. At his death, no longer will there be any new songs to praise his friend. The next quatrain lapses into a more mundane metaphor. The seeming proximity of sleep and death has long been a subject of English poetry. One noteworthy aspect of the metaphor here, though, is that Shakespeare doesnt use death to meditate on the melancholy aspect of sleep, but uses sleep to speculate on the restful aspect of death. The image which opens the quatrain, the sunset, is standard; his life is at the point of fading into darkness. But the sleep which night brings is not presented too fearfully here, because night brings Deaths second self that seals up all inShow MoreRelatedWilliam Wordsworth: A study of his poetry and its reflection of Romanticism Who is William Wordsworth? Why is he called a Romantic poet? How does his poetry reflect Romanticism?5604 Words   |  23 Pagesinextricable link between Wordsworth the man and Wordsworth the poet, the poems discussed in this paper have been separated into three sections. The first section will deal with poems from the Lyrical Ballads. The second section explores Wordsworths Sonnets. While the last section will deal with the Ecclesiastical Sketches, as they have been referred to by critics and poets the like. In his famous poem The Rainbow, Wordsworth grandly proclaims that, the Child is the Father of the Man (line 7)Read MoreLet Majorship English4572 Words   |  19 Pagesnature d. Emphasis on the power of imagination 2. What feeling is expressed in this line â€Å"My heart leaps up when I behold a rainbow in the sky†? A. Surprise C. Fear B. Happiness D. Anger 3. What is Chekhov’s most recognizable achievement in his short stories? A. His cryptic use of symbolism B. His attention to the inner lives of his characters C. His references to biblical scriptures D. His use of allegory 4. 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Learning outcomes After studying this unit you should be able to: understand the treatment of the themes of love and death in Acts 1 and 2 of John Webster’s play The Duchess of Malfi examine other related themes and concerns of Acts 1 and 2 carry out textual analysis recognise some of the historical contexts of the play. Background John Webster (c.1580–c.1634) was Shakespeare’sRead MoreSummary of She Dwelt Among the Untrodden Ways11655 Words   |  47 Pageslonging and death. The poems were written during a short period while the poet lived in Germany. Although they individually deal with a variety of themes, as a series they focus on the poets longing for the company of his friend Coleridge, who had stayed in England, and on his increasing impatience with his sister Dorothy, who had travelled with him abroad. Wordsworth examines the poets unrequited love for the idealised character of Lucy, an English girl who has died young. The idea of her death weighsRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 Pagesconcept the author borrows from the Danish linguist Louis Hjelmslev (Prolegomena to a Theory of Language, translated by Francis J. Whitfield. Madison: University of Wisconsin Press, 1961, pp. 73-75), is a relation between a correlation in one plane . . . and a correlation in the other plane of language (73). More specifically it is mutation between the members (i.e., components) of a paradigm (p. 135), where mutation is the function existing between first-degree derivates (components) of oneRead MoreCrossing the Chasm76808 Words   |  308 PagesFinally, I would just like to say that this work is going to make you think. And the best way to prepare yourself for the fast-paced, ever-changing competitive world of marketing is to prepare yourself to think. This book adds the dimension of creative thinking as a prelude to action. It will change the way you think about marketing. It will change the way you think about market relationships. Regis McKenna Acknowledgments The book that follows represents two years of writing. It also

Control of Sex in Advertising Free Essays

string(76) " promotion of products and services associated with sexual intercourse \(e\." The Control of â€Å"Sex in Advertising† in France Jean J. Boddewyn, and Esther Loubradou The growing use and abuse of sex in French advertising prompted strong reactions from consumer and feminist associations, and resulted in extensive and strict public and private controls. Recently, the French self-regulatory system has developed a system involving various stakeholder organizations to analyze social trends related to the acceptability of sexually-oriented ads, develop new voluntary guidelines, solicit complaints and handle them through an independent Jury. We will write a custom essay sample on Control of Sex in Advertising or any similar topic only for you Order Now The number and proportion of controversial ads has significantly decreased, and French advertising practitioners have been nudged to accept greater professional responsibility in exchange for the freedom of creativity to which they aspire. A few U. S. developments parallel this increasing cooperation between the public and private controllers of the old issue of â€Å"taste and decency in advertising† which is not fading in societal importance. Jean J. Boddewyn is Emeritus Professor of Marketing and International Business, Baruch College (CUNY) (email: Jean. Boddewyn@Baruch. CUNY. edu). He has written extensively since the 1980s on the regulation and self-regulation of advertising around the world. Esther Loubradou holds a Master’s Degree in Communications and a post-graduate degree in Mass Media Law. She is a doctoral candidate in Advertising, Law and Communications at the University of Toulouse, France. Her dissertation deals with Decency and Sexual Content in Mass Media in France (email: eloubradou@yahoo. fr). 1 Keywords: sex in advertising, advertising control by state and industry in France and the United States. Many Americans probably associate the French with sexual laxness and have seen their sexcharged ads for perfumes and cosmetics. Yet, France applies very detailed and strict controls – both public and private – to the use of sex in advertising and courts have ruled in a few notorious cases. Besides, its advertising self-regulatory body reports annually to a government ministry about the progress of its endeavors after conducting an annual survey of sex-related ads in certain media, and relatively few ads have recently been found in violation of French laws and industry guidelines. What explains this paradoxical situation, what are the special causes and features of the French control of sex in advertising, and – briefly – how does the U. S. system compare with it? Since nothing has been published in English on the French control system bearing on sex in advertising, this short Note has to be mainly descriptive and interpretive as a springboard for more theoretical and policy-related research. Still, in answer to admonitions to involve various disciplines (Richards 2009; Rotfeld and Stafford 2007; Rotfeld and Taylor 2009), this study is multi-disciplinary to the extent that cultural (e. g. the evolution of sexual mores), political (e. g. , the impact of pressure groups), legal (e. g. , the development of â€Å"co-regulation† combining public and private initiatives) and ethical (e. g. , the â€Å"professionalization† of advertising practitioners) factors are used to interpret the French situation. One of the authors is French and an expert in communication law while the second one is American and has conducted many studies of advertising regulation and self-regulation in multiple countries. This Note’s public-policy implications are less evident because of the significant differences between the French and U. S. legal and self-regulatory systems, which preclude easy cross-border borrowings. Yet, there is a significant evolution in the United States toward greater cooperation 2 between the U. S. government and some self-regulatory bodies, which is briefly outlined in the last section of this Note. This development can benefit from knowing how the French system has moved toward combining the compulsory and voluntary approaches to the control of sex in advertising, and how the doubts expressed about the effectiveness of self-regulation (e. g. , Rotfeld 2003) can be partly assuaged. Besides, valid concerns keep being expressed in the United States about the potential impact of â€Å"sexualized violence† against women in ads on the acceptance of such behavior (Capella, Hill, Rapp and Kees 2010) so that the abuse of sex in advertising is likely to remain an important U. S. socio-political issue whose resolution can profit from knowing the French experience. For these purposes, we will start by analyzing the stimuli that prompted French legal and self-regulatory responses, and conclude with a brief comparison of the French and U. S. control systems. Stimulus: the â€Å"Sex in Advertising† Issue Sex in advertising† as a form of â€Å"selling sin† (Davidson 2003) has long generated negative reactions. Thus, the first International Code of Advertising Practice of the International Chamber of Commerce already stated in Article 1 of its 1937 Rules that: â€Å"Advertisements should not contain statements or visual representations which offend against prevailing standards of decency. † This principle has been adopted by many developed and developing countries, and it is expressed in one form or another in their laws and codes of conduct. Much of the decency issue used to be about goods and services thought to be â€Å"unmentionable† (e. g. toilet paper and feminine-hygiene products) and whether an ad’s execution was in â€Å"good taste† and shown at the appropriate time – with the radio and television broadcasting of objectionable commercials being limited to late hours of the day. Nowadays, sexually-oriented ads apply to all sorts of goods and services (e. g. , clothing, perfumes, jewelry, 3 alcohol, video games, cell phones and movies), they are available on the Internet at all hours, and they frequently emanate from advertisers in the luxury-goods sector (e. g. , Dior). Such audacious practices reflect the modern sexualization of mores and values in Western countries (e. . , Giddens 19 93; McNair 1996; Reichert 2003) – with several French books having such evocative titles and subtitles as â€Å"The Pornographic Consensus,† â€Å"Sexyvilisation† and â€Å"The Tyranny of Pleasure. † It helps explain the advent around 2000 of sexually-oriented ads that combine pornography, violence and submission, and reflect McNair’s (2002) â€Å"Porno-chic† concept which incorporates into cultural production some practices (such as fellatio) and taboos (such as pedophilia) that transfer the transgressive qualities of pornography into mainstream culture. To categorize the scope of sex in advertising, Loubradou (2004, 2010) developed the concept of â€Å"hypersexuality† (also used by the French self-regulatory system) to encompass: (1) full nudity and/or sexual organs shown in close-ups; (2) the promotion of products and services associated with sexual intercourse (e. You read "Control of Sex in Advertising" in category "Essay example s" g. , condoms, lubricants, escort services and sex toys); (3) â€Å"Sex and Shockvertising† that combines sexual information with fear and shock – a strategy particularly used in public-service campaigns about AIDS and against child abuse, (4) showing or evoking sexual intercourse, homosexual relations, fellatio, sadomasochism and violence against women, and (5) sheer pornography as in an Internet ad exhibiting fellatio. Such ads generate four major types of objections (Boddewyn 1989, pp. 9-32; 1991, p. 26): sexism covers distinctions which diminish or demean one gender in comparison with the other – particularly, through the use of sex-role stereotypes; sexual objectification refers to using The expression â€Å"Porno-chic† was first used in 1973 by a New York Times journalist when the porn movie Deep Throat was released because people thought it was â€Å"chic† (that is, trendy) to watch it. McNair (2002, p. 2) defined â€Å"Porno-chic† as a wide process of cultural sexualization and pornographication of mainstream culture engaged â€Å"in an unprecedented flirtation with the codes and conventions of the pornographic, producing texts which constantly refer to, pastiche, parody and deconstruct the latter. † As he put it: â€Å"Porno-chic is not porn, but the representation of porn in non-pornographic art and culture† (p. 1). 1 4 (mostly) women as decorative or attention-getting objects while sexuality relies on sensual, suggestive and erotic imagery, sound and wording, and is sometimes combined with the depiction of violence against women in ads showing them in harmful, subservient and helpless positions. French reactions to these excesses have been strong. French Responses Incensed Pressure Groups Of the dozen French consumer associations legally recognized and financially subsidized by the government, most are linked to family organizations and a few to militant labor unions, and they are officially acknowledged as valid partners in discussions and negotiations with public and business bodies for the purpose of ensuring consumer protection broadly defined (Trumbull, 2006). These organizations and, later on, environmental ones have been granted a formal â€Å"political voice† – a formal status which the French advertising industry has only received very recently (see below). Besides, feminist groups enraged by the treatment of women in advertising have been very influential in France although they have not so far received the same official recognition as consumer and environmental organizations because of their fragmented and sometimes aggressive nature. Thus, vocal organizations with such evocative names as The Hunting Pack, Guardbitches and Advertising Wreckers managed in the 1980s to focus the â€Å"sex in advertising† issue around sexist discrimination, the objectification of women and the violence shown against them – the latter following studies revealing the extent of actual brutality against women (beatings, rapes, etc. ). Feminists stressed the disjunction between the extended roles and functions of women in modern society, compared to their narrow depiction in advertising (Rapport IFP 2001, pp. -6), and their campaigns have often been reported and discussed in the media which have spread and amplified these groups’ demands for more regulations. 5 Public controls Two principles compete as far as the French regulation of sex in advertising is concerned – namely, freedom of expression and protecting the dignity of human beings (Rapport IFM 2008, p. 19) – as expressed by the first article of t he Freedom of Communication Law (No. 86-107 of 30 September 1986): Audio-visual communication is free. The exercise of this freedom may be limited only to the extent required, on the one hand, for the respect of human dignity, the freedom and property of other people, the pluralistic nature of the expression of ideas and opinions and, on the other hand, for the safeguarding of law and order, for national-defense and public-service reasons, for technical reasons inherent to the means of communication as well as for the need to develop a national audio-visual production industry. Besides, Article 3 of the Executive Decree of 27 March 1992 requires that commercials respect truth, decency and human dignity, and avoid discrimination and violence that incite dangerous behaviors. Article 227-24 of the French penal code prohibits the diffusion by any medium of messages of a violent or pornographic nature and likely to seriously harm human dignity when they can be seen by a minor. The government’s Conseil Superieur de l’Audiovisuel (CSA) is charged with controlling advertising messages after their broadcasting in order to enhance the respect of human dignity, protect children and adolescents, and prohibit messages inciting hatred or violence on account of gender (Rapport IFM 2008, p. 19-20). Searching for New Values Particularly evident in these legal texts are the repeated references to â€Å"the dignity of human beings† – a principle already enunciated in the United Nations’ Universal Declaration of Human Rights (1948). The highlighting of this concept reflects the search for new post-modern values which would justify representations of liberated women in advertisements without caricaturing or mocking their new freedoms, opportunities and responsibilities. In this respect, French feminist pressure groups provided a new discourse aimed at promoting the positive â€Å"image of 6 women† in advertising although, by excluding men, their initiative generated charges of reverse sexism! However, French public opinion and policy were concurrently shifting toward banning all forms of discrimination based on gender, age, race, role and handicap so that a compromise could be achieved by adopting a new unisex principle that emphasized the respect of human dignity and thereby protected everyone against objectionable treatments in editorial materials, programs and advertising (Rapport IFP 2001), This new principle was incorporated in various French laws after 1986 and in industry guidelines, starting in 2001. Court Decisions The Penal Code has not been used so far because of the high cost of criminal suits, the reluctance of judges to act as â€Å"censors of artistic creation† (Rapport IFM 2008, p. 20) and their fear of being ridiculed as reactionaries, and the difficulty for associations to sue in criminal courts (Teyssier 2004, p. 168). Thus, it was the Civil Code’s basic Article 1382, which obliges whoever injured others to compensate them for the legal damage he/she caused, which was used to condemn Benetton in 1996 for three 1991 billboards showing an elbow, a pubic area and a pair of buttocks stamped â€Å"H. I. V. positive. † A French governmental agency (AFLS) charged with informing the public about AIDS sued Benetton and was paid damages on the ground of this advertiser having undermined the human dignity of those affected by this disease by evoking the way meat is stamped and the tattooing of concentration-camp inmates during World War II, besides marginalizing a group of people by representing them as a marked population. Private Controls The previously mentioned â€Å"Pornochic† transgressions prompted the French advertising selfregulatory body to improve its responses to growing criticisms of the use of sex in advertising. In particular, it triggered its October 2001 â€Å"Recommendation† (Image de la Personne Humaine) fostering the dignity of human beings in the representation of people in advertisements. This 7 voluntary guideline states that ads should not hurt their audiences’ feelings nor shock people by showing demeaning or alienating nudity, violence against people – especially women – or depicting people as objects. Concerned about the impact of advertising on minors, an April 2005 Recommendation specified that Internet ads should not harm the â€Å"physical and moral integrity of its young public† by promoting illicit, aggressive, dangerous and antisocial behaviors, challenging the authority of parents and educators, representing children and adolescents in degrading manners, presenting them with indecent or violent images and speech that may shock them, and exploiting their inexperience or credulity. In the same vein, a May 2007 Recommendation applying to erotic electronic services is aimed at promoting human dignity, the fair and true information of consumers and the protection of young audiences. The French Advertising Self-regulatory System The Professional Advertising Regulation Authority (Autorite de la Regulation Professionelle de la Publicite, ARPP) was created in June 2008 as a private association completely independent of the government. However, it reports to a French ministry about its pursuit of violations of taste and decency in advertising because its 2003 Commitment Chart (Charte d’Engagement) requires it to submit an annual report on â€Å"The Image of Human Beings in Advertising† to the Minister in charge of Parity and Professional Equity, and to distribute it to the public at large. 3 Self-regulatory controls are applied both a priori and a posteriori. In the first place, French advertisers, agencies and media members of the ARPP may apply for non-binding copy advice by its legal experts at the pre-publication stage (15,196 projects were scrutinized in 2009). However, pre-clearance is mandatory before the broadcasting of all television commercials, and the ARPP can require modifications and even ban the proposed commercial if it is in breach of The ARPP is the successor of self-regulatory bodies dating of 1935, and it was named the Advertising Verification Bureau (Bureau de Verification de la Publicite, BVP) from 1953 to 2008. The French government itself commissions independent studies such as the â€Å"Report on the Image of Women in the Media† (Rapport IFM 2008) that was solicited by the State Secretary for Solidarity. 2 8 the law and its Recommendations. A posteriori, the ARPP monitors ads on a random basis in all media except television where the government’s Superior Audiovisual Council (CSA) prevails. ARPP pena lties consist of asking â€Å"transgressors† to modify or remove their ads, requesting the media to stop diffusing an offending ad, and the possibility of taking violators to court. Its decisions are widely publicized, and campaigns are regularly conducted to make the ARPP’s principles, recommendations and services better known as well as to incite advertising professionals to act responsibly. The previous BVP self-regulatory body handled complaints from consumers and competitors but the new ARPP structure is more comprehensive and includes external stakeholders. It comprises: (1) an advisory Advertising Ethics Council (CEP) chaired by an independent academic to â€Å"anticipate† new societal developments; (2) an Advertising Parity Council (CPP) of which half of the members represent consumer and environmental associations, and which â€Å"concerts† with industry representatives about the need for new self-regulatory rules, and (3) an independent Advertising Deontology Jury (JDP) made up of persons who have no links with industry or consumer associations to solicit and â€Å"sanction† complaints from the public in order to complement the ARPP’s monitoring of ads. Impressive Results The 2006 BVP report to the Minister in charge of parity between the sexes dealt only with posters and billboards because they are highly visible to all audiences – young and adult, pleased or offended. Of 4,288 â€Å"visuals,† only 8 (or 0. 19%) were considered to be violating its Recommendations. In all cases, the advertisers removed their ads, and the BVP credited the willingness of most outdoor advertisers to consult it before diffusing their ads for the low incidence of violations. Its report for 2007 (ARPP 2008) dealt with the Image of Human Beings in Advertising – with such subtitles as â€Å"Does advertising diffuse sexual stereotypes? † â€Å"Are there too many images connoting sexuality? † and â€Å"Where does Pornochic stand today? † It covered outdoor advertising, newspapers and magazines – except those publications targeted at adult audiences (e. g. , girlie† magazines) – and it compared the sampled ads with its Recommendation on the representation of human beings in advertising, whose images should not offend human dignity, undermine decency, objectify/reify people, present denigrating stereotypes, induce ideas of submission, domination or dependence and/or present moral or physical violence. Out of 89,076 monitored ads, 96 (or 0. 10%) were found wanting – less than in 2003 (0. 15%) but more than in 2005 (0. 02%) – mainly in terms of offending human dignity (51 cases) and on account of the recrudescence of pornochic ads for luxury goods – particularly for clothing (e. . , Dolce Gabbana). The results for 2008 were even better, with only 46 infractions and a decrease in pornochic ads (ARPP 2009) although these statistics did not cover the Internet which even very young audiences know how to maneuver in order to find and recirculate sexually-related materials. For the ARPP even 46 violations were too many and suggested greater professional vigilance and education so that its first campaign in 2008 was entitled Sexe because pressure should be maintained for even better results (e. g. , against the objectification of women). Following the implementation of the 2008 Jury system (JDP) that solicits and handles complaints from the public, its first report for November 2008-December 2009 disclosed 24 valid ones of which 18 were related to the protection of human dignity and, in the majority of these cases, the complaint was upheld. Such public complaining and negative Jury decisions are 10 likely to persist because viral advertising on the Internet and word-of-mouth diffusion have created a huge recirculation of ads with sexual and violent content. 4 For that matter, the French self-regulatory system finds it sometimes problematic to handle new issues. Thus, the BVP report for 2005 acknowledged its hesitation about what to decide regarding a billboard showing two homosexual men kissing (Rainbow Attitude Campaign). On the one hand, such a highly visible public display would shock the public so that maximum prudence should be exercised; on the other, it would be discriminatory to oppose a homosexual kiss when heterosexual ones are frequently shown. This advertisement was not found to be in violation of any public regulation or private rule – an example of how this self-regulatory body relies on both the law and its own Recommendations to control the use of sex in advertising. The new 2008 ARPP system of â€Å"professional regulation† has been publicly recognized in several ways. Thus, a 5 March 2009 law, which transposed into French legislation the recent European Union directive on audiovisual services, did officially authorize the Superior Audiovisual Council (CSA) to delegate the preclearance of television commercials to the ARPP. Besides, the Paris Appeals Court stated on 26 October 2010 that â€Å"recommendations from the ARPP, even though they have no legal character, are professional practices that the judge must take into account if they do not contradict a legal or statutory measure. Moreover, professional regulation is now acknowledged and accepted by the French government which through several â€Å"Commitment Charters† (see above) has implicitly agreed not to regulate or ban certain practices but requires in exchange an effective system of adequate guidelines as well as an accountability evidenced by periodic and transparent mon itorings and reports. These agreements amount to a system of â€Å"co-regulation† between public and private 4 Neither French nor U. S. egulators have found effective ways of controlling the diffusion of illegal or inappropriate Internet materials except through the obligation put on Internet Service Providers to remove illegal materials, on advertisers to warn about the sexual content of their messages, and on broadcasters to offer parents program-filtering devices. 11 actors who concert and collaborate in the public interest, and help generate a sense of responsibility among advertising professionals now convinced that their industry cannot claim its freedom of speech if it cannot prove its responsibility (Teyssier 2004, 2011). A Brief Comparison with the U. S. System In the first place, the French have focused on protecting the dignity of all human beings and forbidding all types of discrimination in advertising while, in the United States, the problem has been framed in terms of protecting minors at the relatively modest price of adults losing only part of their free-speech right as far as the broadcasting media are concerned. 5 To be sure, other U. S. edia can still offer indecent and profane materials but they are supposed to reach better targeted audiences excluding minors. Second, compared to the French situation, politically weaker and less affluent U. S. consumer associations have exercised relatively little influence on the government in recent decades, the National Organization for Women has limited its sway to the â€Å"naming and shaming† of sexist advertisers, and even the very influential religious movement did not succeed in its campaigns to â€Å"cleanse American culture† (Lane 2006). Third, in both countries, the government has been the main actor for the control of taste and decency in advertising, with self-regulation a strong second in France and a seemingly weaker one in the United States – largely because of First-Amendment and antitrust constraints (Rotfeld 2003). Yet, the lack of a French-like self-regulatory organization designed to study social trends, develop and publicize detailed guidelines, advise practitioners, solicit and handle complaints, and penalize wrongdoers has not precluded multiple U. S. nitiatives that add up to a control system Following various Supreme-Court decisions, obscenity and pornography are prohibited in all media while indecency and profanity are forbidden on radio and television except between 10:00 PM and 6:00 AM when children are unlikely to be in the audience. 5 12 that can respond fairly rapidly and effectively to complaints. All U. S. media have a pre-clearance system and most offensive ads are withdrawn by the adv ertiser or no longer diffused by a medium (Edelstein 2003) although some researchers challenge this positive evaluation (e. . , Rotfeld 1992). Besides, most sexual ads find their niches thanks to behavioral targeting and because the vast majority of sex-related ads match the programs where they are shown. Fourth, on account of various Supreme-Court decisions, U. S. government agencies such as the Federal Communications Commission and the Federal Trade Commission (FTC) have had to severely limit their control of indecent and profane materials in programs and advertisements. Thus, the FTC has rejected any â€Å"immoral, unscrupulous or unethical test† because the latter has never been relied upon as an independent basis for proving unfairness. Besides, the â€Å"secondaryeffects rationale† used by some family associations, U. S. legislators and regulators to justify further restrictions on account of their presumed effects on children and society – e. g. , fostering immorality and feeding the prurient appetites of pedophiles and child molesters – has not been accepted by the U. S. Supreme Court (Beales 2003). In contrast, such secondary effects have been used to justify all sorts of French proscriptions such as the ARPP Recommendation that Internet ads should not harm the â€Å"physical and moral integrity of its young public† (see above). Fifth, in both France and the United States, advertising practitioners believe that industry rules devised and applied by them are preferable because they know better what the problems and their realistic solutions are, and self-regulation generates greater moral adhesion than the law because industry guidelines are voluntarily developed and applied (Boddewyn 1992, pp. -8) even though it tends to improve only when the threat of regulation is real (Loubradou 2010). In this regard, there is increasing collaboration between governments and the advertising industry as evidenced by the French Commitment Charters while, in the United States, the Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus has received the 3 blessing of the Federal Trade Commission which, under the â€Å"safe harbor† provision of the 1998 Child Online Privacy Protection Act (COPPA), can approve industry guidelines that help implement this law – a practice which also applies to the Entertainment Software Rating Board which assigns age and content ratings to computer- and video-game ads, and which has been favorably evaluated by the FTC (Bravin 2010, p. B1). Finally, while governments, family and consumer associations in both countries are presently very concerned about personal-data privacy, behavioral targeting and the promotion of fatty, salty and sweet foods to children, â€Å"sex-in-advertising† remains an important issue because of the potential risk that sexualized violence in ads and the media may contribute to the desensitization of people and the socialization of aggressive behavior toward women (Capella et al. 2010, p. 45; Liptak 2010, p. A16). In this context, our analysis of the French cultural, political, legal and ethical dimensions of this issue can help us understand under what conditions the above concerns can lead to its meaningful and effective public and private control. References ARPP (2008), Bilan 2007: Publicite et Image de la Personne Humaine. Paris : Autorite de Regulation Professionnelle de la Publicite. _____ (2009), Bilan 2008: Publicite et Image de la Personne Humaine. Paris : Autorite de Regulation Professionnelle de la Publicite. Beales, J. H. III (2003), â€Å"The Federal Trade Commission’s Use of Unfairness Authority: Its Rise, Fall and Resurrection,† Journal of Public Policy Marketing, 22(2), Fall, 192-200. Boddewyn, Jean J. (1989), Sexism and Decency in Advertising: Government Regulation and Industry Self-regulation in 47 Countries. New York: International Advertising Association. _______________ (1991), â€Å"Controlling Sex and Decency in Advertising Around the World,† Journal of Advertising, 20(4), 25-35. _______________ (1992), Global Perspectives on Advertising Self-Regulation: Principles and Practices in Thirty-Eight Countries. Westport, CT: Quorum Books. 14 Bravin, Jess (2010), â€Å"Top Court Is Next Level for Games,† Wall Street Journal, 1 November, B1. BVP (2006), L’Image de la Personne Humaine dans la Publicite en 2006. Paris : Bureau de Verification de la Publicite. BVP (2006), Rapport d’Activite 2005. Paris : Bureau de Verification de la Publicite. BVP (2007), Rapport d’Activite 2006. Paris : Bureau de Verification de la Publicite. Capella, Michael L. , Ronald P. Hill, Justine M. Rapp, and Jeremy Kees (2010), â€Å"The Impact of Violence Against Women in Advertisements,† Journal of Advertising, 39(4), 35-49. Davidson, Kirk (2003), Selling Sin: The Marketing of Socially Unacceptable Products. Westport, CT: Praeger. Edelstein, J. S. (2003), â€Å"Self-Regulation of Advertising: An Alternative to Litigation and Government Action,† IDEA: The Journal of Law and Technology, 43: 509-543. Giddens, A. (1993), The Transformation of Intimacy: Sexuality, Love and Eroticism in Modern Societies. Cambridge, UK: Polity Press. Lane, F. S. (2006), The Decency Wars: The Campaign to Cleanse American Culture. Amherst, NY: Prometheus Books. Liptak, Adam (2010), â€Å"Law Blocking Sale of Violent Video Games to Minors is Debated,† New York Times, 3 November, A16. Loubradou, Esther (2004), â€Å"Du Sexe pour Capter l’Attention : Les Aspects Juridiques de l’Utilisation du Sexe dans la Publicite Francaise. † Memoire de Recherche, Social Sciences University, Toulouse, France. _______________ (2010), â€Å"Porno-chic et Indecence Mediatique : Contributions Interdisciplinaires sur les Enjeux Socio-Juridiques et Communicationnels des Contenus Sexuels dans les Medias de Masse Francais et Americains,† doctoral dissertation (Law and Communication), Social Science University, Toulouse, France. McNair, B. (1996), Mediated Sex: Pornography and Post-Modern Culture. London and New York: Arnold. _________ (2002), Striptease Culture, Sex, Media and the Democratisation of Desire. London and New York: Routledge, Taylor Francis Group. Rapport IFM (2008), Rapport sur l’Image des Femmes dans les Medias. Paris: Commission de Reflexion sur l’Image des Femmes dans les Medias, 25 September. Rapport IFP (2001), Rapport du Groupe d’Experts sur l’Image des Femmes dans la Publicite. Paris: Secretaire d’Etat aux Droits des Femmes et a la Formation Professionnelle, July. 15 Reichert, Tom (2003), The Erotic History of Advertising. Amherst, NY: Prometheus Books. Richards, Jef I. (2009), â€Å"Common Fallacies in Law-Related Consumer Research,† Journal of Consumer Affairs, 43(1), 174-180. Rotfeld, Herbert J. (1992), â€Å"Power and Limitations of Media Clearance Practices and Advertising Self-Regulation,† Journal of Public Policy Marketing, 11(Spring), 87-95. ______________ (2003), â€Å"Desires Versus the Reality of Self-Regulation,† Journal of Consumer Affairs, 37(2), 424-427. _______________ and M. R. Stafford (2007), â€Å"Toward a Pragmatic Understanding of the Advertising and Public Policy Literature,† Journal of Current Issues and Research in Advertising, 29(1), 67-80. _______________ and Charles R. Taylor (2009), â€Å"Advertising Regulation and Self-Regulation Issues Ripped from the Headlines With (Sometimes Missed) Oppor tunities for Disciplined Multidisciplinary Research,† Journal of Advertising, 38(4), 5-14. Teyssier, Jean-Pierre (2004), Frapper sans Heurter: Quelle Ethique pour la Publicite? Paris: Armand Colin. _________________ (2011), â€Å"Advertising Regulation and Self-Regulation in France. † Working paper to be published as a chapter in a forthcoming book edited by Mary Alice Shaver and to be published by M. E. Sharpe. Trumbull, Gunnar (2006), Consumer Capitalism: Politics, Product Markets, and Firm Strategy in France and Germany. Ithaca, NY: Cornell University Press. How to cite Control of Sex in Advertising, Essay examples

Effects of language and imagery Essay Example For Students

Effects of language and imagery Essay The Parson was the only true devout churchman in Chaucers group; he avoided all the tricks unscrupulous clerics used to get rich, and spends his attention and energy on his parishioners. He is an example of deep Christian goodness.  The portrait of The Parson is wholly good, without any such a hint of irony on display elsewhere in the general prologue A good man was ther of religioun. Around him faith and pastoral care, which should be seen in the church, is failing, but he himself does not appear to falter. Many of his qualities are described in reverse, as failings that he did not posses, the opposite to those priests and churchmen who it is suggested, did exhibit considerable failings, such as The Pardoner, who were not as committed to their faith or practise. He remains in his modest parish, and is shown as a Shepard with his staff, imitating Christ it seems in his care for the flock. This noble ensample to his sheep he yaf. A noticeable line in the Parsons tale is That if gold ruste, what shal iren do? This relates to the fact that the Parson is describing how on earth that normal people can hope to lead a good and respectable life, if those in the church are not. Those priests that are weak surely cant expect ordinary people to remain genuine. The image of the Parson is one of true respectability and of a man who is precisely what God meant for the earth, someone who can be trusted and who is superior to others. The Pardoner is an unpleasant churchman, the opposite of The Parson he earns money by selling pardons from Rome, and by letting simple folk see the fake holy relics he carries.  The Pardoner is the most controversial of all the pilgrims for four reasons: his work, his sin and greed, his unrepentant pride, and his sexuality. The Pardoners job of giving people written absolution from sin was a dubious profession in medieval Europe. As he reveals in his Prologue, the Pardoner is well aware that he himself is greedy, which is the very sin against which he preaches in order to con people into giving him money. What makes him so distasteful to the other characters is that fact that he is so proud of his vice. Like the other pilgrims, the Pardoner carries with him to Canterbury the tools of his trade-in his case, freshly signed papal indulgences and a sack of false relics, including a brass cross filled with stones to make it seem as heavy as gold and a glass jar full of pigs bones, which he passes off as saints relics Crois of latoun ful of stones. Since visiting relics on pilgrimage had become a tourist industry, the Pardoner wants to cash in on religion in any way he can, and he does this by selling actual, material objects. The presentation of the Pardoner is one of corruption and fraud. The techniques of imagery are used in order to create this representation of a deceitful and malicious man, misleading those who did not know any better. From the portrait of the Pardoner, it is possible to assume that the views of the church in Chaucers time were mixed and not entirely reliable. The Parson is a trustworthy churchman, whose practises were almost too honourable, and then contrasted with him is the Pardoner, whose ambiguous and flawed church life gave an unreservedly harsh view of how the rest of the church was. These two characters in the general prologue give two opposite ends of the scale views of the church as a whole unit; both characters are unusual. The Parson is exceptionally good, the Pardoner is remarkably disobedient.

Margaret Timberlake Eaton free essay sample

She also had quite a talent for dance, and was sent to private lessons, becoming a very good dancer. At the age of twelve, she danced for the First Lady Dooley Madison. Visitors of the Franklin House also commented on her piano playing skills. Margaritas teenage years, there were many rumors circulating about her romances. The stories Included one of a suitor who swallowed poison after she refused to return his affections, one of her being briefly linked to the son of President Jefferson treasury secretary, and one of her etched elopement to a young aide of General Winfield Scott.As the story goes, she accidentally kicked over a flowerpot during her climb down from a bedroom window, which woke her father, who promptly dragged her back inside. Jackson first met Margaret at the age of 24, he took an immediate liking to her. The tavern had been recommended to him by his close friend John Henry Eaton, who would later marry Miss ONeal and cause quite a scandal. We will write a custom essay sample on Margaret Timberlake Eaton or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Jacksons wife, when meeting Margaret a year later, was equally taken with her. BRB>Margaret married a navy purser named John Bowie Timberline. They had three children together, one whom died while still an infant. When John was gone at sea, John Eaton entered the picture again, escorting Margaret on drives and to parties. The rumors flew around town of Margaret and Tenants supposed affair, and of her husbands drunkenness. The people around town were all saying that the reason Timberline kept sailing was to avoid his wifes obvious philandering. Timberline was soon reassigned to the Mediterranean squadron. The Mediterranean was very hot and contained few friendly ports in those days, making it a less than pleasant assignment.Timberline died while in the Mediterranean, the official cause was pulmonary disease. It is also reported that he committed suicide, some said because of his wifes behavior. Eaton married Margaret shortly after Timberlands death, which caused a bit of a commotion. The real cause for the disapproval was that Margaret and Eaton had been living together before Timberline was killed. There were also rumors that Margaret had miscarried Tenants child before hey were married, but it is hard to say if there is any truth in that. BRB>All of the preceding events rose many eyebrows in Washington DC, especially among the elite politicians wives. Florida Calhoun, wife of Vice President John Calhoun, accepted a social call from the Eaton after their marriage, but refused to pay a return visit. This was viewed in Washington DC as a snub. Jacksons advisors encouraged him not to appoint Eaton into his cabinet, saying that his reputation would damage Jacksons chances for the Presidency. This only angered Jackson, who recalled the earlier mistreatment f his wife, Rachel, during his first run for the presidency.There had been a misunderstanding about her previous divorce, and it turned out that she and Jackson had not been married when they had thought, since her divorce was not yet final. They had in fact, been living quite publicly in sin for over two years. They quickly repeated their vows, but the political and personal repercussions had already taken effect Rachel died of a heart attack less than three months before Jacksons inauguration, and Jackson always blamed his competing party for her death. As determined to have the Eaton accepted in polite Washington DC society.After dealing with the so called petticoat affair for a few months, Jackson called all of his cabinet, with the exception of John Eaton, to a specia l meeting. He produced many witnesses who testified to Margaritas character, and considered the matter over. He held his overdue cabinet dinner soon afterward. All of the cabinet members and their wives attended, but everyone ate very quickly in order to avoid conversation with the Eaton, whom Jackson had sat in places of honor at the head of the table.Van Burden held another party not much later which all of the cabinet members attended, while all of their wives found excuses not to attend. soon began to believe that it was not only the members of his cabinet that were carrying on this affair, but also his political enemies in an effort to bring him down. It was also no coincidence that the cabinet members most opposed to the Eaton were loyal to Calhoun, whom Jackson was starting to distrust. Calhoun had helped to elect Jackson, assuming that he would become the next president. Van Burden was gaining Jacksons approval at the same time that Calhoun was losing it. He had remained supportive and friendly with the Eaton since the beginning of the affair. Jackson began to look to him as his successor in the Presidency. The rumors still flew surrounding the Eaton. The press was merciless. One newspaper even claimed that Eaton had fathered a child with a black servant. events came to a head in April of 1831 when Van Burden offered to resign, and recommended that Eaton do the same. It was common protocol that if two members of the cabinet resigned, the rest would do so out of routers in order to allow the president to reorganize his cabinet. With some resistance, all of the cabinet members resigned, allowing Jackson to rename the members and hopefully end the affair once and for all. The newspapers attributed the cabinets fall the Margaret Eaton, and everyone thought that Jackson had doomed any hope for reelection. Jackson was reelected, with Van Burden as a running mate. He quickly sent Eaton to the Florida territory, where he became governor.

Apples G4 Marketing Snafu essays

Apples G4 Marketing Snafu essays In fulfillment of the periodical paper assignment, I have chosen a recent story concerning Apple Computer Inc. as the topic for the first paper. After setting off a storm of consumer complaints earlier this week, Apple Computer Inc tried to make amends Friday by reversing a retroactive price increase for a small number of customers who had pre-ordered its new top-of-the-line G4 PowerMacs. Earlier this week, Apple said it was unable to offer the G4 PowerMac model equipped with a 500-megahertz processor until early next year because of supply constraints at its main chipmaker, Motorola Inc. Apple then ratcheted up the price on the 350, 400, and 450 MHz models that it could supply, trying to offset the lost potential revenues that the 500 MHz G4 would provide. I believe that Apple might have broke even concerning this ordeal; however, let's examine the specifics of both sides of what transpired here: When the company determined that the supply of 500 MHz chips was not going to meet the demand requested, they reconfigured its G4 family of desktop computers, offering systems with processors running at 350, 400 or 450 MHz but at higher prices instead of the original 400, 450 or 500 MHz machines. After the company received numerous complaints from customers, both loyal Apple supporters, and potential new customers, the company retracted its new restructuring, allowing the original pricing and megahertz versions to stay. Apple may have lost the faith of even some extreme supporters. Bill Bryant, who runs a health-care consulting business in Dallas, said he has been a Macintosh loyalist for 20 years. "...I'm thinking of buying a Dell or something. Some people are saying it's time to go to the dark side," he added, referring to PCs running on Microsoft's Windows operating system and processors. On the other hand, at least this was nothing close to the Intel fiasco of the early ...

Eastern North American Neolithic

Eastern North American Neolithic Archaeological evidence shows that eastern North America (often abbreviated ENA) was a separate place of origin for the invention of agriculture. The earliest evidence of low-level food production in ENA begins between about 4000 and 3500 years ago, during the period known as the Late Archaic. People entering the Americas brought with them two domesticates: the dog and the bottle gourd. Domestication of new plants in ENA began with the squash Cucurbita pepo ssp. ovifera, domesticated ~4000 years ago by Archaic hunter-gatherer-fishers, probably for its use (like the bottle gourd) as a container and fishnet float. Seeds of this squash are edible, but the rind is quite bitter. Read more about Cucurbita pepoRead more about the American Archaic Food Crops in Eastern North America The first food crops domesticated by the Archaic hunter-gatherers were oily and starchy seeds, most of which are considered weeds today. Iva annua (known as marshelder or sumpweed) and Helianthus annuus (sunflower) were domesticated in ENA by about 3500 years ago, for their oil-rich seeds. Read more about sunflower domestication Chenopodium berlandieri (chenopod or goosefoot) is reckoned to have been domesticated in Eastern North America by ~3000 BP, based on its thinner seed coats. By 2000 years ago, Polygonum erectum (knotweed), Phalaris caroliniana (maygrass), and Hordeum pusillum (little barley), Amaranthus hypochondriacus (pigweed or amaranth) and perhaps Ambrosia trifida (giant ragweed), were likely cultivated by Archaic hunter-gatherers; but scholars are somewhat divided as to whether they were domesticated or not. Wild rice (Zizania palustris) and Jerusalem artichoke (Helianthus tuberosus) were exploited but apparently not domsticated prehistorically. Read more about chenopodium Cultivating Seed Plants Archaeologists believe that seed plants may have been cultivated by collecting the seeds and using the maslin technique, that is to say, by storing the seeds and mixing them together before broadcasting them onto a suitable patch of ground, such as a floodplain terrace. Maygrass and little barley ripen in spring; chenopodium and knotweed ripen in fall. By mixing these seeds together and sprinkling them on fertile ground, the farmer would have a patch where seeds could reliably be harvested for three seasons. The domestication would have occurred when the cultivators began selecting the chenopodium seeds with the thinnest seed covers to save and replant. By the Middle Woodland period, domesticated crops such as maize (Zea mays) (~800-900 AD) and beans (Phaseolus vulgaris) (~1200 AD) arrived in ENA from their central American homelands  and were integrated into what archaeologists have termed the Eastern Agricultural Complex. These crops would have been planted in large separate fields or intercropped, as part of the three sisters or mixed cropping agricultural technique. Read more about maizeRead more about the Three SistersRead more about the ​Eastern Agricultural Complex Important ENA Archaeological Sites Kentucky: Newt Kash, Cloudsplitter, Salts CaveAlabama: Russell CaveIllinois: Riverton, American Bottom sitesMissouri: Gypsy JointOhio: Ash CaveArkansas: Edens Bluff, Whitney Bluff, Holman ShelterMississippi: Natchez Sources Fritz GJ. 1984. Identification of Cultigen Amaranth and Chenopod from Rockshelter Sites in Northwest Arkansas. American Antiquity 49(3):558-572. Fritz, Gayle J. Multiple pathways to farming in precontact eastern North America. Journal of World Prehistory, Volume 4, Issue 4, December 1990. Gremillion KJ. 2004. Seed Processing and the Origins of Food Production in Eastern North America. American Antiquity 69(2):215-234. Pickersgill B. 2007. Domestication of Plants in the Americas: Insights from Mendelian and Molecular Genetics. Annals of Botany 100(5):925-940. Open Access. Price TD. 2009. Ancient farming in eastern North America. Proceedings of the National Academy of Sciences 106(16):6427-6428. Scarry, C. Margaret. Crop Husbandry Practices in North America’s Eastern Woodlands. Case Studies in Environmental Archaeology, SpringerLink. Smith BD. 2007. Niche construction and the behavioral context of plant and animal domestication. Evolutionary Anthropology: Issues, News, and Reviews 16(5):188-199. Smith BD, and Yarnell RA. 2009. Initial formation of an indigenous crop complex in eastern North America at 3800 B.P. Proceedings of the National Academy of Sciences 106(16):561–6566.

Global Trade and Commodities in 15th century Essay

Global Trade and Commodities in 15th century - Essay Example This region acted as a source of slave for the routes in Sahara to Mediterranean. The Portuguese opened this channel to the rest of the world. Portuguese had an economic monopoly over slave trade in Cape Verde of West Africa. Portuguese were particularly well versed with trade route between West Africa, America and Europe. They bought slave from interior of coast of guinea and transported them to the rest of the world especially in America where they could later work in sugar and other plantations. This trade was profitable to Portuguese. This African trade plus the development of Cape Verde islands, expanded tremendously with the emergence of labor-intensive farms that were used to grow, cotton and tobacco in the Caribbean and America as well. Other slave was taken to Brazil, which was a Portuguese colony. By 18th century, Britain had engaged in this trade and majority of ships doing this business belonged to Britain. Jacques Coeur merchant between 1432- 1451, carried out the other type of trade. The great source of trading wealth was the Mediterranean. That used to link Christian market that were more prominent in the west with the far east Muslim markets. He use to take clothes to Levant and could come back with spices from the east. It was a barter form of trade. The Chinese sea trade also took place in the 15th century. It took place when a merchant Zhen, a Muslim eunuch. He traveled as far as Persian Gulf, African coast. Chinese could now export porcelain, silks, silver, gold items and medical concoctions and in return they took herbs, ivory, rhinoceros, jewel, rare varieties of wood, and some ingredients for making dyes. The other trade took place in Europe inlands waterways between 15 to 17th century. This trade occurred across rivers especially after development of manmade canals that ensured there was efficiency in trade as routes became shorter. This developed in Europe only at the late 15th

Managemnent psychology Essay Example | Topics and Well Written Essays - 2750 words

Managemnent psychology - Essay Example He further asserts that management psychology focus is basically on individuals and groups. In this particular issue, character is often used to define an individual’s personality. Personality can be attributed to individuality in the context of one’s internal states that manifests in the form of feelings and thoughts. It is also related to the attributions that cause an individual to behave in a certain manner, as well as, the ‘experienced stable core’ of an individual. In addition, it also entails how an individual interacts with other people in a social set up. There are tests and surveys in psychology that conceptualizes and classifies some aspects of workers’ selves. The sole purpose of these tests/surveys is to predict behavior, emotions and attitudes of employees and to provide a platform for their management (Alvesson & Willmott, 1996). Evidently, personality can be viewed in terms of ideologies, interaction, and context in question. In the 20th century, psychology surfaced as a tool and technique in the managerial skills. It was characterized by rationality in governance in terms of logics; increased means utilization throug h instrumental focus; and focus on work design, as well as, the organization. The traditional forms of authority where leadership was determined by social status and class were replaced. People began perceiving management as a form of profession. The impact of this phenomenon was that since it was viewed as a distinct occupation, the notion of competence was embedded into management. Individual knowledge-based was embraced in the context of economics, ergonomics, studies on time and motion, and industrial psychology (Thompson & Ackroyd, 1995). This contributed to the guidelines for roles in supervision which later incorporated social abilities. The supervisory mandates included literacy, technical skills, analytical, and numeracy skills. Feelings as an aspects that define

System Architectures Essay Example for Free

System Architectures Essay It is true that most companies now are looking at how to be competitive in their business, whether they improved their internal processes through improving manpower skills or improving customer service. But those improvements does not end there, most companies would also look into improving their systems through their computer systems and that is the main focus of this research as to how this will take on the future challenges of most organization. One of the most very prevalent these days when it comes to computer systems is the utmost availability of it to almost everybody, like most people these days can access their emails and systems through their mobile phone and can make orders at the comfort of their homes and could even provide them alarms and updates even without them asking for it. These are just some of the trends that continue to affect the business and how it brings business to end users. One of the future of computer systems includes the providing online data and information to everybody, which can be provided by systems that specializes for data sharing with high end technology for instant querying and report for any information that people needs. This kind of systems continues to be the demand and will be more very in demand in the future as most organization would need much information to help them prepared for bigger challenges. Some of these systems include these great features: (1) tailored data grids, (2) supports tailored fir RDBMS, and (3) adopts hybrid architecture of other systems, meaning it can constantly be adoptable and interconnected to other wide systems around the world. This will grow more on more in the future and it will be the information need of anybody that drives a lot to this kind of system. But, the implementation of this kind of system would take a lot of research and understanding to all the different challenges of any organization for it to be adoptable and be appreciative to the growing information public who would need it. (Comito, C. , Gournaris, A. , Sakellario, R. , Talia, D, 2008). Another future of computer systems will be more on the scientific and engineering side; this is because there are continuing focus on improvement on the research and development where it has been the vital part of the economic stability of any business. This continues to provide high efficiency and quality to any product it develops; due to its accuracy bound systems that help stabilize production in most scientific research organization. This also becomes a major need for most organization these days as they already identified the weakness of most products in the market that did not applied high end computerized systems which in result affects the appreciation of the greater meticulous market. The main emphasis here is that it provides high quality and originality to any product and that already is one major attraction and enticement to many end users and buyers around the world, because nowadays technology for them is important and it really matters the most. In line with this the future will also be going into web based scientific and engineering computing system that would also helps scientist and engineers in coming up with better upgrade and fix of their systems online and would not anymore be implemented within offices. This not only helps them to be more flexible but more importantly gives them productivity and efficiency since their systems can be access at their own convenience. This also attracts more business owners to also do business off shore and in return also gives them lesser cost in labor and other expense. (Future Generation of Computer Systems, n. d.). Work Cited Comito, C. , Gournaris, A. , Sakellario, R. , Talia, D. (2008). A service-oriented system for distributed data querying and integration on Grids. Science Direct. Retrieved 16 February 2009 from http://journalseek.net/

Gatsby :: essays research papers

The American Dream I have just read a novel called "The Great Gatsby" this novel was based in the 1920's. In this novel there are lots of drinking, and parting. In this essay I'll be writing about how the novel condemns the belief of "The American Dream", this belief states that, hard working people are successful and live happy lives. And in this novel "The American Dream" was just a mirage. One of the characters in the novel that represents the American Dream is Wilson he was one of the character that was a hard worker and own his own mechanic shop, he was one of the characters that worked every day and every night to support his family. For all he did for his family he was rewarded by his wife leaving him for another man and for a friend to have power over him with words and to get a loved one killed by a car that she was walking toward("When he came outside again a little after seven he was reminded of the conversation because he heard Mrs. Wilson's voice, load and scolding, down stairs in the garage "Beat me!" he heard her cry. "Throw me down and beat me, you dirty little coward!" A moment later she rushed out into the dusk, waving her hands and shouting; before he could move from his door the business was over. The "death car" as the newspapers called it, didn't stop; it came out of the gathering darkness, wavered tragically f or a moment and then disappeared around the next bend."Pg.144-145). For all this he got for all his hard work he went and killed Gatsby and killed himself("The chauffeur--he was one of Wolfshiem's proteges heard the shots--afterward he could only say that he hadn't thought anything much about them. I drove from the station directly to Gatsby's house and my rushing anxiously up the front steps was the first thing that alarmed anyone. But they knew then, I firmly believed. With scarcely a word said, four of us, the chauffeur, butler, gardener and I, hurried down to the pool. There was a faint, barely perceptible movement of the water as the fresh flow from one end urged its way toward the drain at the other. The touch of a compass, a thin red circle in the water. IT was after we started with toward the house that the gardener was Wilson's body a little way off in the grass, and holocaust was complete"Pg.

Herman Miller

HERMAN MILLER 1. Describe Herman Miller’s strategy. Is there evidence it has produced a competitive advantage and good financial performance? Explain. They focus on a growth strategy, through innovative products and production processes. Reinvention and renewal. They survived the Great Depression and multiple recessions, recovered from the dot-com bust and were able to continue expanding overseas. They adapted to save the company, by introducing new designs. In 1996, Herman Miller began an aggressive drive to reinvent its operations and established a fruitful relationship with the Toyota Supplier Support Center. Unique to the office furniture industry, the relationship enabled the company to adopt and implement world-class, lean manufacturing processes based on the Toyota Production System principles. Through the Herman Miller Production System (HMPS), the company dramatically reduced manufacturing square footage and inventories, cut lead times for standard product from 8 weeks to as little as 10 days, and significantly grew sales and profitability. Another component of the HMPS lean initiative focuses on the company’s people and their development, complementing Herman Miller’s long history of employee participation. Herman Miller believes its success in achieving operational excellence depends on the motivation and thinking of its people to solve problems and drive improvement. -They focus more on high quality products that is why they were not dramatically hit by competition from overseas, also because they were already in some of these markets. They’re manufacturing strategy limited fixed production costs by outsourcing component parts from strategic suppliers, which increased variable nature of its cost structure, which is their competitive advantage, which is reflected in their financial performance, from 2006-2010 their gross profit margin remained relatively constant. Top to bottom it works/ demonstrate their business in their own office. All employees are cross trained. Flexible manufacturing where a production line can do multiple jobs Both differentiation and low cost provider increase their margins . How have the company’s values shaped its strategy and approach to strategy execution? Provide illustrations of how these values are reflected in company policies. They treat all workers as individuals with special talent and potential. They respect all employees, which fuelled the quest to tap the diversity of gifts and skills held by all, in an environment where people felt comfortable taking risks. In 19 50, developed a Scanlon Plan (productivity incentive plan), which reflects values, equity and justice for everyone in the company. Employees felt empowered a new manager took his safety glasses off and an employee yelled at him to put his safety glasses back on. The company’s beliefs were also reinforced through the employee gift committee and environment quality action team, which distributed funds and other resources based on employee involvement. They became a responsible corporate citizen through minimizing their waste which was both environmentally friendly and cost-effective. Shared gains and pains. Top executives took 10% pay cuts consecutively to avoid letting staff go, received less than competing firms top executives, which shows their commitment to the â€Å"team†. They have committees for sharing ideas on improvements and how to increase profitability. Even through project purple, one out 1000 companies would do that, increasing spending for the sake of tomorrow while cutting back to survive today, they worked as a team for a common goal, leadership and decision making was shared within the team and across the organization. Their values carried over to all functional areas of business. 3. What is your evaluation of HMI’s financial performance? How does its performance compare to prior years? the competition? Their financial performance is not bad, considering they were able to recover from many recessions. From 2006-2010 their gross profit margin remained relatively constant, however during hard times when sales dropped by 19% in 08 and 09 current liabilities were a little higher than usual and net profit margins began falling from 7. 6% to 4. 17% and 2. 15% in 2010. Which the whole industry took a hit with external trends on the rise: telecommuting which decreased the need for office equipment for all employees, increase toward ergonomically correct office furniture, competition from overseas cost of raw materials. Revenues are falling 4. Until 2003, HMI offered lifelong employment. How did this practice affect the company’s ability to staff the organization with managers and employees capable of executing the strategy? How did this practice build the organizational capabilities required for successful strategy execution? It enabled them to hire people that had talents and skills that match the needs and wants of the commercial enterprise, they redesigned benefit plans to be more portable, to decrease the cost of changing jobs for employees whose gifts and talents no longer matched customer needs. Its bundled capabilities are yielding a sustainable competitive advantage, by retaining employees. 5. Do non-monetary incentives facilitate strategy execution at HMI? Explain. Yes, it becomes engrained in the employees, part of their values and beliefs. The concierge services’ goal is to provide employees with assistance and help to be successful balancing responsibilities—at work and home. 6. Describe the culture at HMI. Would you characterize HMI’s culture as healthy and largely supportive of good strategy execution? Explain. Yes as, Herman Miller instituted a formal program of participative management. An organization of employee-owners, the company is committed to problem-solving design, uncompromising quality, and customer satisfaction. Herman Miller instituted an employee stock ownership program in 1983. To aid the decision-making process, Herman Miller uses a performance indicator, measurement, and compensation system called â€Å"Economic Value Added†. EVA is an internal measurement of operating and financial performance that is linked to incentive compensation for all employee-owners, allowing the company to shift its focus from budget performance to long-term continuous improvements and the creation of economic value. The result is a highly motivated and business literate workforce that challenges convention and strives to create increasingly greater value for both customers and owners. Every month the company and all employees review performance in terms of EVA, which has proven to be a strong corollary to shareholder value. The responsibility of employee ownership requires capable people to meet high expectations. Herman Miller believes that inclusiveness is critical to the company’s success—today and for the future. 7. What recommendations would you make to Herman Miller’s CEO Brian Walker to improve the company’s current financial performance? Does the company need to radically alter its strategy because of poor economic conditions? Should it improve its approach to implementing the strategy to reduce costs and improve efficiency? Explain. I would recommend maintaining the current strategy of being the most innovative company, however reduce costs and improve efficiency as they did to weather the storm in the previous recession. Open new market by providing products at a lower cost same quality though and target schools hospital and nursing homes.

Judaic Art Essay

The form of the human body has been used throughout art’s history: beginning with the Greeks, whose use of the nude form has only been outshined by the Romans, the human body has been a fascination of artists. The lack of the human form in Judaic art is therefore striking against a background so rich in the dynamic presence of the past classical periods all the way to modern culture. The lack of this form will be discussed in this essay and its relevance to the Judaic culture. Judaic art can best be said to have started in the Byzantine era. The early Christian art in fact is a plethora of Judaic art. Religion is the dominating focus of this artistic style (as religion is the dominating focus of most of the art period’s focus). Thus, a proper look at the beginnings of Judaic art is needed in order to have a better understanding of Judaic art in modern times. Early Judaic art is found throughout the catacombs. The focus in these catacombs of the artists was religious symbolism; that is, faith was the main component because it was their faith that the polytheistic society was persecuting them for. Thus, while the human form was found in abundance in previous artistic periods, its presence in early Judaic art is not found because the human body was not the culture’s important faucet of delivering their beliefs. It was God that was the main focus in early Judaic art, either symbolically as a Shepard or even in the colors the artists used. In fact the human body was unimportant until it came to depicting God, and even then the focus was on the symbol of God and not the corporeal. This lack of a focus on the human form is further illustrated in Judaic art during the late 4th century when the presence of animals is seen throughout Judaic art as a symbol of faith (i. e. notice the use of sheep in Good Shepard. 425-50 Mausoleum of Galla Placidia, Ravenna). There is a consistency of the religious background being the main component of the Judaic artist’s work (i. e. the work of Maurycy Minkowski and Samuel Hirszenberg are great examples of this). Since it is religion that is the main focus of the artistic style the paintings and other art forms reveal a tradition of extolling the landscape of the religious home of Jews, the culture, and religious symbolism through each. This can be seen in Nahum Gutman’s Small Town in which the life and times of the early Jewish immigrant in the promised land can be seen. The scene which Gutman portrays in his painting is that of Tel Aviv a new Jewish town. This painting is aesthetical to the Jewish culture in which new towns were springing up everywhere in which the main religion was Judaism and it is considered a primitive realism which gives way to other Jewish artists such as Cezanne whose portrayal of landscapes in vibrant colors is world renowned. In the basic forms of life, from village portrayals to fruit, Judaic art is extolling God through each painting or sculpture: in these basic forms of land or villages there is an essence that encapsulates the beauty of creation that goes beyond the human form as seen in Roman art, and truly represents the greatness of Yaw-weh. Thus, the importance of the human form in art history can be seen in Greek and Roman periods but for Judaic art there is a higher calling. Works Cited Sporre, Dennis. (2008). The Creative Impulse: An Introduction to the Arts. 8th edition. Prentice Hall.

The Meaning and Origin of the WEST Surname

The Meaning and Origin of the WEST Surname The West surname was most commonly bestowed on  a person from the west- someone who had migrated from a place further west, or one who lived to the west of the town or village. Similar surnames include  Western, Westerman, and Westray. Alternate Surname Spellings:  WESTESurname Origin: English, German Where People With the WEST Surname Live According to surname distribution data from Forebears, West is most prevalent in the United States where it ranks as the 107th most common surname in the nation. It is also a common surname in England (ranked 111th),  Australia (131st) and New Zealand (152nd). Within England, West is most frequently found in Buckinghamshire, Sussex, and Kent, followed by Lincolnshire, Berkshire, Oxfordshire, Surrey, and Leicestershire. WorldNames PublicProfiler  indicates that within the United Kingdom the West surname is fairly common in Aberdeenshire, Scotland, as well as Isle of Wight and most of southern England. In the United States, West is most common in the South in a swath from Virginia to Oklahoma, especially the states of Georgia, Tennessee, Mississippi, Arkansas, Oklahoma, and Virginia. West is also a common surname in the Northern Territory of Australia. Famous People With the WEST Last Name Billy West  - silent film producer and actorCornel West  - political activist and authorBenjamin West  - American-born painter of religious and historical subjectsMae West - American theater and film actressJames West - American scientist and inventorKayne West - American hip hop artist Genealogy Resources for the Surname WEST How to Research English Ancestry: Learn how to research your English family tree with this guide to genealogical records in England and Wales. Includes information on both online and offline records including birth, marriage, death, census, military and estate records.West Surname DNA Project: Males with the surname WEST or a related surname that may have evolved from or to WEST (Westerman, Wieste, Western, Westh, etc.) are encouraged to join this DNA project focused on sorting out various West family lines.West Family Crest - Its Not What You Think: Contrary to what you may hear, there is no such thing as a West family crest or coat of arms for the West surname.  Coats of arms are granted to individuals, not families, and may rightfully be used only by the uninterrupted male-line descendants of the person to whom the coat of arms was originally granted.  WEST Family Genealogy Forum: Search this popular genealogy forum for the West surname to find others who might be researching your ancestors, or post your West  genealogy query. FamilySearch - WEST Genealogy: Explore over 4  million historical records which mention individuals with the West surname, as well as online West family trees on this free website hosted by the Church of Jesus Christ of Latter-day Saints (Mormons).GeneaNet - West Records:  GeneaNet includes archival records, family trees, and other resources for individuals with the West surname, with a concentration on records and families from France and other European countries.DistantCousin.com - WEST Genealogy Family History: Explore some free databases and genealogy links for the last name West.The West  Genealogy and Family Tree Page: Browse family trees and links to genealogical and historical records for individuals with the last name West from the website of Genealogy Today. Sources: Cottle, Basil.  Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967.Dorward, David.  Scottish Surnames. Collins Celtic (Pocket edition), 1998.Fucilla, Joseph.  Our Italian Surnames. Genealogical Publishing Company, 2003.Hanks, Patrick, and Flavia Hodges.  A Dictionary of Surnames. Oxford University Press, 1989.Hanks, Patrick.  Dictionary of American Family Names. Oxford University Press, 2003.Reaney, P.H.  A Dictionary of English Surnames. Oxford University Press, 1997.Smith, Elsdon C.  American Surnames. Genealogical Publishing Company, 1997

Mexican-American War - Aftermath

Mexican-American War - Aftermath Previous Page | Contents Treaty of Guadalupe Hidalgo In 1847, with the conflict still raging, Secretary of State James Buchanan suggested that President James K. Polk send an emissary to Mexico to assist in bringing the war to a close. Agreeing, Polk chose Chief Clerk of the State Department Nicholas Trist and dispatched him south to join General Winfield Scotts army near Veracruz. Initially disliked by Scott, who resented Trists presence, the emissary soon earned the generals trust and the two became close friends. With the army driving inland towards Mexico City and the enemy in retreat, Trist received orders from Washington, DC to negotiate for the acquisition of California and New Mexico to the 32nd Parallel as well as Baja California. Following Scotts capture of Mexico City in September 1847, the Mexicans appointed three commissioners, Luis G. Cuevas, Bernardo Couto, and Miguel Atristain, to meet with Trist to discuss peace terms. Commencing talks, Trists situation was complicated in October when he was recalled by Polk who was unhappy with the representatives  inability to conclude a treaty earlier. Believing that the president did not fully understand the situation in Mexico, Trist elected to ignore the recall order and wrote a 65-page response to Polk outlining his reasons for doing so. Continuing to meet with the Mexican delegation, final terms were agreed to in early 1848. The war officially ended on February 2, 1848, with the signing of the Treaty of Guadalupe Hidalgo. The treaty ceded to the United States the land that now comprises the states of California, Utah, and Nevada, as well as parts of Arizona, New Mexico, Wyoming, and Colorado. In exchange for this land, the United States paid Mexico $15,000,000, less than half the amount offered by Washington prior to the conflict. Mexico also forfeited all rights to Texas and the border was permanently established at the Rio Grande. Trist also agreed that the United States would assume $3.25 million in debt owed by the Mexican government to American citizens as well as would work to curtail Apache and Comanche raids into northern Mexico. In an effort to avoid later conflicts, the treaty also stipulated that future disagreements between the two countries would be settled through compulsory arbitration. Sent north, the Treaty of Guadalupe Hidalgo was delivered to the US Senate for ratification.   After extensive debate and some alterations, the Senate approved it on March 10.   In the course of the debate, an attempt to insert the Wilmot Proviso, which would have banned slavery in the newly-acquired territories, failed 38-15 along sectional lines.   The treaty received ratification from the Mexican government on May 19.   With Mexican acceptance of the treaty, American troops began departing the country. The American victory confirmed most citizens’ belief in Manifest Destiny and the nation’s expansion westward. In 1854, the United States concluded the Gadsden Purchase which added territory in Arizona and New Mexico and reconciled several border issues that had arisen from the Treaty of Guadalupe Hidalgo. Casualties Like most wars in the 19th century, more soldiers died from disease than from wounds received in battle. In the course of the war, 1,773 Americans were killed in action as opposed to 13,271 dead from sickness. A total of 4,152 were wounded in the conflict. Mexican casualty reports are incomplete, but it estimated that approximately 25,000 were killed or wounded between 1846-1848. Legacy of the War The Mexican War in many ways may be directly connected to the Civil War. Arguments over the expansion of slavery into the newly acquired lands further heightened sectional tensions and forced new states to be added through compromise. In addition, the battlefields of Mexico served as a practical learning ground for those officers who would play prominent roles in the upcoming conflict. Leaders such as Robert E. Lee, Ulysses S. Grant, Braxton Bragg, Thomas â€Å"Stonewall† Jackson, George McClellan, Ambrose Burnside, George G. Meade, and James Longstreet all saw service with either Taylor or Scott’s armies. The experiences these leaders gained in Mexico helped to shape their decisions in the Civil War. Previous Page | Contents

The Myth of Horoscope Is Not True Essay Example | Topics and Well Written Essays - 1000 words

The Myth of Horoscope Is Not True - Essay Example However, I personally think the myth of horoscopy is not completely true. It is an unrealistic approach towards astronomy and a combination of psychological theories and techniques which effects people’s imagination and beliefs. Before talking about the truth of horoscope, it is important to know that where it came from. It can be traced back in Mesopotamia five thousand years ago; where many different races such as Babylonians and Assyrian lived. Their original religion had certain level of believe in celestial body. In fact, astronomy was practiced as horoscopy during that time period. They used to relate certain stars with the animal or human image. Later in about 592 B.C., Greeks named the images on sky after their gods and created stories to explain about their existence in sky. These illusions became what we call constellations nowadays. Horoscopy uses those constellations, planets and their movement in solar system to predict. Constellations are just configuration of stars as we see it from earth. The contradiction is how a person’s fate can be judged by the stars which are hundred million light-years away from earth. Constellations are nihility, and it is not necessary for astronomers to name each group of stars. Astronomers can simply assign a number to stars, but it will make astronomy somewhat boring for people. Therefore, in order to make it interesting and easy to remember, Greeks associated constellations with fairy tales. Astronomy is art of science, but unfortunately, horoscopy manipulates the original meaning of astronomy. Those who believe in it completely are losing their sense of judgment. Horoscopy is merely a combination of statistical and psychological techniques. First, astrologers collect the data about a group of people with same constellation. On the basis of collected data, they analyze people for similar characteristics. Second, they classify constellation’s characteristics with the